Analytics
Transforming Data into New Value
At transcosmos, our team of seasoned analysts excels in transforming complex data into "New Value" for your business. Our experts uncover hidden insights, identifying key operational improvements and new opportunities that drive tangible results. By converting raw data into actionable strategies, we boost sales, reduce costs, and accelerate operations. Our analytical prowess enhances overall productivity and propels your business into the future, turning challenges into valuable opportunities. Partner with transcosmos' analytical experts to unlock your organization's full potential, creating New Value that ensures sustainable growth in today's competitive marketplace.
Comprehensive Marketing Research: Driving Business Insights
transcosmos delivers robust marketing research solutions to address diverse business challenges. Our approach combines quantitative and qualitative methods for a holistic market understanding.
- Key Research Offerings:
- Customer Satisfaction (CSAT) Surveys
- Brand Research
- Usability Research
- Usage & Attitude (U&A) Research
- Specialized Studies (e.g., market segmentation, competitive analysis)
Our expert team tailors each project to your specific needs, employing cutting-edge methodologies. Partner with transcosmos to gain valuable insights that drive strategic marketing decisions and foster business growth.
Advanced Analytics: Maximizing Marketing ROI
transcosmos empowers businesses with sophisticated analysis tools and techniques to optimize marketing strategies and maximize return on investment (ROI). Our comprehensive approach covers various aspects of customer behavior and digital interactions.
Key Analysis Offerings:
- Social Listening Analysis
- Access Log Analysis
- RFM (Recency, Frequency, Monetary) Segmentation
- Digital Promotion Effect Measurement
- Target Prediction Modeling
- EC/Member Website Flow Analysis
Our expert team leverages these analytical capabilities to provide actionable insights, from Voice of Customer (VOC) analysis to customer segmentation and purchase probability prediction. Partner with transcosmos to unlock data-driven strategies that enhance marketing effectiveness and drive business growth.