Remarkable Result

  • In the first year of the launch,

    100 referrals

    has been generated successfully

  • Attracted customers across

    all age

    demographics, demonstrating the solution's broad appeal

  • Generating

    pre-orders

    from the very first month

transcosmos has successfully implemented a comprehensive online sales support system for NISSAN Japan, transforming the customer journey from initial inquiry to purchase completion. This innovative solution addresses the growing need for seamless digital customer experiences in the automotive industry.

Key Challenges

NISSAN faced several challenges in their digital transformation:

  • Need for an enhanced customer guidance system to direct users to appropriate resources for their inquiries
  • Requirement for seamless integration between test drive appointments and pre-order processes
  • Lack of expertise in web-based customer service methods and support system design

Our Solution

transcosmos developed and implemented a fully integrated online customer service platform that:

  • Combines chatbot automation with human agent support for optimal customer experience
  • Provides end-to-end service from system implementation to chatbot scenario design
  • Offers continuous optimization through regular scenario tuning based on customer interactions

Long-term Success Story

The partnership continues to demonstrate outstanding results, with NISSAN achieving the highest customer satisfaction ratings among automotive brands in Japan. Having secured first place for two consecutive years, with a remarkable 9-point lead over competitors, this success showcases transcosmos's ability to deliver transformative digital solutions that drive both customer satisfaction and business growth.

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